MICO Growth Experience: Why Can This APP Become A Hot-Selling App?
Posted: May 22, 2025 Views: 32
MICO is one of the most powerful and popular social chat applications at present. It allows you to chat instantly with new friends nearby or around the world, meet new friends around the world, capture and share the world’s moments, and follow the people you like.
Not everyone knows about such an app, but it has become a force that cannot be ignored in the entire Internet world. So how did it grow up from being surrounded by giants such as WhatsApp, Facebook and Instagram?
Determine The Market
Before the birth of MICO, its development team set the development market of this APP in Southeast Asia. The Internet construction in this region is basically mature, and various Internet giants have not yet completely occupied this area.
After research, the development team set the development market in this area, and at the same time positioned APP’s goal in stranger social networking, avoiding the business scope of mainstream APPs, which allowed MICO to have a piece of soil for growth smoothly.
How Does MICO Survive?
After initially gaining a foothold, MICO’s next challenge is how to acquire more users. When MICO was founded in 2016, numerous entertainment APPs also emerged together.
Whether to attract users quickly with investment first or develop MICO’s functions first became a big problem facing developers. In the end, they chose to enrich MICO’s functions first, adding live broadcast and video functions based on chat. This decision finally made it stand out from many APPs and survive.
MICO’s Upgrade
As the user market gradually expands, MICO is also constantly upgrading its functions to meet the needs of users in various countries and regions. It can become a popular app and its easy-to-use functions are inseparable from:
- 1. Search and meet new friends anytime, anywhere, search for age, gender, location, etc.
- 2. Localized in 16 different languages, messages can be translated into any language.
- 3. Global roaming, free online chat with strangers anytime, anywhere, and make new friends.
- 4. Free text messages, high-quality voice and video chat with strangers and friends.
- 5. Send a lot of emoticons to express your emotions when chatting.
- 6. Share photos and moments to various interest groups and gain followers.
- 7. Attract fans through live broadcasting and expand your audience in a novel way.
- 8. Subscribe to Mico News to give your eyes a unique and interesting view.
- 9. Reward your favorite anchors or earn income through MICO Coins.
For MICO, social and entertainment are also like two gears that mesh with each other. What ensures the smooth rotation of the gears is a focused and extreme localization strategy, which is also an important fulcrum for MICO to leverage the market.